Fonix helps BBC Children in Need raise record breaking £6.6m
We’re proud to announce that this year’s Children In Need raised a record £6.6m via Fonix’s text-to-donate platform — out of a total £37m raised so far in 2015. It’s great to be supporting such an amazing charity event — this is the second year in a row that Fonix has partnered with Harvest Media Group to provide simple, spontaneous text donations.
Donations were gathered in combination with on-screen promotions in £5 and £10 amounts across a number of BBC flagship shows and fundraising campaigns including The One Show, Countryfile, One Big Night and the main campaign show itself which aired on the BBC on on Friday 13th November.
The 2015 campaign has been a record breaker for us which we’re immensely proud of. Text to donate forms a fundamentally important part of our payment option mix.
We thank key partners like Fonix, Harvest Media Group and the Mobile Operators for their support in enabling us to raise such a fantastic amount.
Karen Bass, Director of Operations and Finance, CIN