Introducing Winner Picker – The Easy Way To Pick Competition Winners


Introducing Winner Picker — the easy way to pick competition winners

When a competition is over there’s still some work to be done, you’ll need to pick a winner! The traditional way of putting names in a hat to pick a winner can prove time consuming, particularly when you have hundreds, thousands or millions of entries.

Our Winner Picker product automates this whole process, allowing the user to import entries via postal, online, SMS and IVR routes. The simple tools also allow the user to select single or multiple winners for any given competition.

Winner Picker also ensures that the whole picking process is fair by picking a winner entirely at random. By design it’s also impossible for the result of the draw to be manipulated or changed as the only way to draw again is to conduct another draw. With a comprehensive audit trail in place, the whole process is fully transparent during the competition and after the winner has been picked.

If you choose a winner but then realise that their entry is invalid for any reason you can invalidate and re-pick another winner. This is really useful if you asked users to complete a certain task and they didn’t complete it, if their details are incorrect, or if the user subscribed to a mailing list but has unsubscribed by the time of the draw.

Three’s use of Winner Picker…

We recently worked with Three who used Winner Picker for its Feel At Home SMS competition. The competition asked entrants to Text ‘FAH’ to shortcode 64333 at a cost of £1.50 plus standard message — alternatively it was possible to enter by sending a postcard.

Three offered three prizes, for one lucky winner. £18,000 cash, £5,000 Flight Centre vouchers and an LG entertainment package. Winner Picker enabled Three to easily select the winner at random.
If you would like to know more or to arrange a demo please get in touch today — 0208 114 7000 or email